Chapter 9: Design and Consistency

Quick Steps

1. Stick to the site's predefined color palette (from Chapter 7).
2. Use "Heading 2" and "Heading 3" for structure, not decoration.
3. Keep spacing consistent between blocks.
4. Use matching image aspect ratios in card grids.

Using Headings Correctly

Headings provide structure for both search engines and screen readers: - H2: Main section titles ("Our Services", "About Us") - H3: Sub-sections ("Consulting", "Training") - Don't use H1 in content blocks—it's automatically added as the page title

Background Colors

Stick to the curated palette from Chapter 7: - Light backgrounds: Text-heavy sections - Accent colors: Section separation - Dark/High contrast: High-impact Call-to-Action bands

For details on applying background colors, see the Colors Tab section in Chapter 7.

Best Practices

• White space: Don't overcrowd. Use Padding settings to add breathing room.
• Image consistency: Use matching aspect ratios in card grids for a polished look.
• Spacing: Keep consistent spacing between blocks for professional appearance.